Does home impact work productivity? It’s a pertinent question given that homes virtually became offices during the pandemic. This realisation may have dawned upon working professionals in the last few years.
“Work is not a transaction, and you can give your best when you feel a sense of belonging to the workplace and to what the organisation stands for. I truly believe that your home environment is very, very important. It gives you the energy to go and be super-efficient and super energetic at work,” Sumit Rai, Managing Director and Chief Executive Officer, Edelweiss Tokio Life Insurance, was quoted as saying by The Hindustan Times.
“I believe your living space should give you a sense of energy and sunlight contributes greatly to it. As soon as you walk into a home, it should give you energy. Then, how you furnish the home, and what kind of lighting you have, are other factors that contribute to the joy and energy that the house gives you. I think that is very important because that is where you spend time with your family and a good 10-12 hours of the day, every day,” he further told media outlets.
He cited the example of his own house saying it gets abundant sunlight. The large terrace, where he works, adds to the wonderful ambience. The living space fills him with energy and calm.
He elaborated on Return on Experience (ROX), a word frequently used in corporate corridors.
“The whole concept of return on experience is an interesting one. People of my generation have grown up with concepts like return on investment, but this is very different from that. But if I look at what we typically call input and output, return on investment is the output that you get if you invest in an experience. We often define experience in relation to the customer. However, an important input into that customer experience is employee experience as the employee is the provider of experience. And in an industry like ours, which is life insurance, our distributors are a very important component of delivery experience,” he said.
He believes ROX will grow since it will drive profitability and technology will enhance seamless transactions for the customer every time is very important. He gave the example of e-commerce which focuses on customer experience.
“For us, in insurance, ROX is a very demanding concept. This is especially true for life insurance. I haven’t met anybody who woke up one morning and said I want to buy life insurance. So, insurance is, therefore, an evoked need. Someone needs to set up the processes to understand why you need insurance,” he said.
