Meta, the parent company of Facebook, Instagram and WhatsApp, has announced the launch of a premium verification service to offer the blue badge on profile. The subscription starts for $11.99 per month on the Web and $14.99 per month on iOS platforms. Paid users can get their profile verified with a government id. This week, the service will be made available in Australia and New Zealand for the first time.
Along with profile verification, the subscription bundle for Instagram and Facebook also gives extra protection against impersonation and direct access to customer support.
Announcing the same, Meta CEO Mark Zuckerberg wrote on his Instagram’s Meta Channel: “Good morning! New product announcement: this week we’re starting to roll out Meta Verified a — subscription service that lets you verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support…”
Though Meta has yet to release additional information about the service, word of the new subscription service has been afoot since a few days. According to TechDroider, Meta Verified will only be available to verify profiles, not Pages. On Saturday, a screenshot of a purported policy page was shared by Tech portal on Twitter to support the claim. It read, “You can subscribe to Meta Verified to receive a verified badge for your profile… Note: Meta Verified is available to verify profiles only, not Pages. Notable Pages can still apply for a verified badge.”
The move comes after social media giant, Twitter, took to charging a premium under Twitter Blue subscription which offers a blue tick to subscribers. For Indian users the paid service is offered against ₹650 and ₹900 per month on website and mobile, respectively.
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